The Brief
Ivor from Fast Track Computer Solutions had been to countless agencies and freelancers who were unable to provide the business with a profitable and efficient AdWords solution.
The primary target was to acquire more work in training clients in Microsoft Excel courses from the basic up-skill course all the way up to learning complex Excel program builds.
The Solution
Start from scratch.
Data was utilised from the previous builds, but a new account structure was created to ensure every box was ticked in making the campaign as targeted and efficient as possible.
Despite being with multiple digital agencies, form tracking had not been implemented, which was rectified by Doyle Digital.